From the “dead to me” file — Technorati

I was wondering about the relative dearth of traffic recently, and had a look at this site with my adblock turned off. As it turns out this was causing the page to apparently not load; what was really happening was that the page did load, entirely, but then there was a sneaky call to a web site called b.scorecardresearch.com which never loaded, so every non-adblocked call to this site resulted in blank pages and hung browsers. At least on Firefox it’s obvious that there’s a delayed call to a third-party site; with Google Chrome I just ended up with a blank page.

On doing a bit more research I found that this “scorecardresearch.com” site is an advertising beacon, which is annoying enough, but then I found out that the call is made from a script that comes with the technorati widget that was on the wordpress template of my site. As of now this has been removed, and it will not be coming back. To put it plainly, fuck Technorati, for tracking users and screwing up my site. And don’t give me any of this “it’s not our fault” crap, it is your fault. You included this third-party script call into your script, it’s up to you to make sure it works and replace it if it doesn’t. And why exactly are you tracking user activity by IP in the first place anyway?

So, Technorati, you’re dead to me.

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